Visionarea Retail Flow Index - January 2023

The Visionarea Retail Flow Index is a synthetic footfall indicator, that collects data generated by our People Counter Systems installed at a panel of Italian customers. Visionarea, through this exclusive data monitoring system, analyzes visitor traffic in the stores on a weekly and monthly basis. In the article here below we will analyze January 2023 Data in details.

Visionare Peolplecounting Retail flow index January 2023

Visionarea Retail Flow Index - JANUARY 2023

The first month of 2023 recorded in-store traffic exceeding 6 million of visitors, specifically 6,128,803.

Compared to the month of December 2022, there was a drop in visitors of -19% which is not worrying given that last month's numbers were all-time records. The comparison with January 2022, on the other hand, is still very positive with a growth in the number of visitors of +71% with a total of 3,588,988 visitors. As can be seen from the graph below, since July 2022 the traffic numbers have settled on a trend that exceeds 5 million visitors and which mark the return to normality.

In the table below, the Visionarea Retail Flow Index data relating to traffic in Italian stores in the last year.




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