Visionarea people counting system

The Visionarea People Counting system provides invaluable data that can be leveraged to optimize sales opportunities, space management, marketing campaigns, and personnel allocation in a multitude of settings, including retail stores, shopping centers, museums, entertainment venues, offices, and transportation hubs.

Key features

Anonymous data collection (GDPR)

Advanced performance

and marketing analysis (KPI)

Customer segmentation and staff exclusion

Integration with other data sources

Sensors equipped with integrated software

Targets

Shop & Store Chains

Shopping centers

Grocery Stores

Smart Buildings & Offices

Transport system

Museums

Fairs & Events

Hospitality

Benefits

Easy and Quick Installation

No impact on network infrastructure

Maximum design flexibility

Constant supervision and support

High precision technology made in EU

Worldwide coverage

The initial step in comprehending your business and assessing its performance is to quantify the number of visitors. This applies to all types of businesses, from single shops to large chains, shopping centers, museums, entertainment venues, offices, and the transport system. Visionarea provides tailored people counter solutions for all of these types of businesses. Our retail traffic counter solutions offer precise measurements of customer traffic (up to 99% accuracy) and customer behavior and buying habits. This valuable predictive information enables business management to make informed decisions using AI algorithms. It addresses key questions such as identifying profitable times and areas, identifying improvement opportunities, optimizing staff distribution, and benchmarking performance.

The Visionarea People Counting System has been developed to identify visitors, passers-by, and staff, while also integrating cashier data.

Infografica 1

The Visionarea Customer Counter System is designed to provide detailed data on customer traffic and average dwell time within specific shop areas.

Infografica 2

System architecture

All data from the people counter devices is collected and sent in real-time to the Visionarea cloud (or local DB, according to client request) for quality checking and subsequent visualization and storage. This process is conducted through the use of automated algorithms. Moreover, sensor data can be integrated with third-party sources, such as cash data, personnel planning, marketing initiatives calendars, and so forth, to expand the scope of output data and KPIs displayed in the MonitorEyes platform.  As an alternative, the customer may request that all data be routed to a local server or a proprietary cloud.

Technology
Technology
The latest generation of sensors

We utilize the most advanced 3D sensors currently available on the market, ensuring the highest standards of accuracy and reliability.

Verification and validation of collected data

Our system utilizes statistical algorithms to promptly identify any irregularities in the data collection and acquisition process, as well as to verify the proper functioning of the sensors.

Cloud or local server

Our solution gathers people counter sensor data in a Visionarea cloud or on a local server and makes it accessible for review via a PC, tablet, or smartphone. Furthermore, we develop customized clouds upon request to meet specific client needs.

A comprehensive analysis suite.

The Visionarea-MonitorEyes analysis platform provides a comprehensive and configurable suite for visualizing and analyzing data through easy-to-use and customizable interactive dashboards, offering users a powerful yet intuitive tool for data visualization and analysis.

Service levels
Service levels
A turnkey service

Our comprehensive, turnkey service includes analysis, installation, training, and report generation, allowing us to provide you with a customer counter system that is tailored to your specific needs. Furthermore, our technical help desk service is available to address any additional requirements you may have.

Worldwide geographical coverage

Our company has the privilege of installing products throughout Italy and abroad, thanks to our collaboration with a network of local installers.

 

Integration with other sources

The Visionarea Retail traffic counter system can be integrated with third-party sources (such as point-of-sale and cash registers, promotion calendars, weather, etc.) to provide users with real-time data on customized dashboards or import it into their own information systems and management/CRM platforms.

Support and training

Visionarea provides comprehensive support and training to ensure optimal use of the People Counting System and MonitorEyes analysis platform. Our services include the creation of bespoke reports and the development of proprietary key performance indicators (KPIs).

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