Retail solutions

The benefits of the Visionarea people counting system for Retail.
Accurate and reliable data for analysis in the main areas of shop management.

Store Operations

Visitor traffic data to measure and improve store operations.

Predicting visitor traffic trends

Real-time attendance counting and historical data, with detailed records by hour, day, week, month, and year. Alerts are triggered when set maximum capacity thresholds are reached.

Measuring shop performance with sales conversion rates

Immediate and accurate analysis of a shop's conversion and performance rates (CR, POT, Service Index, etc.), their correlation with other factors (e.g. weather conditions), determination of potential turnover and revenue forecasts.

Proximity traffic detection - Attraction rate of shops

Detection of passers-by in front of the store and in front of the shop windows, with evaluation of the entrance rate (Peel-off analysis) and incidence of returning visitors (through Wi-Fi tracking).

Sales Staff Productivity

Visitor traffic data to improve efficiency and staff satisfaction

Optimizing workforce scheduling

Maximize the efficiency of your staff scheduling to minimize labor costs while ensuring an optimal shopping experience. Increases the productivity of sales staff through artificial intelligence-driven traffic forecasts in real time.

Managing customer service in real time

Optimizing the management of staff employed in different areas (e.g., sales, cashiers, bathroom cleaning) through identifying peak and average times.

Shop optimisation

Visitor traffic data to optimize conversion rate, layout and marketing

Marketing effectiveness: shop windows, entrance displays, digital media and in-store marketing

Quantitative evaluation (ROI) of in-store and drive-to-store advertising and promotional actions on the different channels used.
Visual communication messages within the shop can be changed in real time, based on the profile of visitors.
Distribution of turnover and visits by gender and age group with the possibility of 'returning visitors' (through wi-fi tracking), buying groups and excluding staff.

Buying behaviour: fitting rooms, displays, layouts

Analysis of the most frequented routes and average dwell times. Eye Tracking allows for a granular analysis of products of interest.

Customer service: achieving peak performance in service delivery

Automatic identification and management of high-traffic areas, such as checkouts and communication tools for customers.

reformation store visionarea people counter

CASE STUDY: The Collaboration with Reformation USA Continues

Visionarea is proud to announce the expansion of its partnership with Reformation , the renowned U.

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Features of Visionarea's Integrated People Counting Sensors: Precision, Simplicity, and Innovation

In the retail industry and other high-traffic sectors such as airports, and large smart buildings, ...

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Developments in Customer Service at Retail Locations: The Role of Visionarea People Counter Devices

In recent years, customer service at retail locations has significantly evolved, driven by technological innovations and changing consumer preferences.

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